Amer Sports, Inc. AS
AS is a global sporting goods company that operates through three main segments: Technical Apparel, Outdoor Performance, and Ball & Racquet Sports. The company designs, manufactures, and sells high-performance apparel, footwear, and equipment for various sports and outdoor activities. Its portfolio includes well-known brands such as Arc'teryx (performance outerwear for climbing, hiking, and skiing), Salomon (footwear and winter sports equipment for trail running and skiing), and Wilson (sports hardgoods like tennis rackets and balls for racquet sports, baseball, and other team sports). AS serves athletes and consumers worldwide through both wholesale channels to retailers and a growing direct-to-consumer (DTC) network of brand stores and e-commerce. The company's business model focuses on innovation, brand building, and omni-channel distribution to cater to professional athletes and recreational enthusiasts across diverse geographic markets including the Americas, EMEA, Greater China, and Asia Pacific.
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